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Zalora, Robins-Fashion and Beauty merge

Viet Nam’s leading online shopping website Zalora and Robins - Fashion and Beauty chain stores, both belonging to Central Group Vietnam, have announced they will merge to give customers the best shopping experience.

Zalora, Robins-Fashion and Beauty merge

Zalora is now Robins.

Zalora is the largest fashion shopping website in Viet Nam, offering collections from more than 700 well-known fashion brands in Viet Nam and around the world.

According to a release from Zalora, after five years in Viet Nam it has been recognised as a leader with a professional stylist team, excellent customer service and attractive promotion programmes from a variety of brands and offering a reliable and fast e-commerce experience.

Robins Fashion and Beauty chain stores, with nearly 200 brands in seven different categories, is a popular shopping destination for many families in Ha Noi and HCM City.

Understanding that consumers are always eager to find more convenient and selective online and offline shopping experiences, starting in May this year the two brands have teamed up to maximise their strengths.

From May 17 Zalora will carry the Robins name.

Zalora has reasserted its core activities will remain that of a leading online shopping platform through a current list of fashion brands, attractive promotions and professional customer service team.

This can be considered the first step in Zalora Vietnam and Robins sharing an ambition of becoming the ultimate retail destination in Viet Nam, the release says.