Custom promotional items are regularly used by companies to spread awareness of their brand, their products, or their services. Some custom items released by companies have become collectors’ items in their own right. This article looks at some of the most useful and effective kinds of custom promotional items commissioned by businesses today.  

Clothing 

Custom promotional clothing - like the items manufactured by anthembranding.com - has long been considered extremely effective at spreading the word about companies. Socks, shirts, hoodies, and caps are all perfect branding vehicles. The higher the quality of the clothing, the more likely that potential customers will actually wear it on a daily basis. 

Flasks And Water Bottles 

Flasks and water bottles are important everyday items for many people, which makes them perfect vehicles for branding. Many companies have successfully spread their brand and promoted their goods or services using custom water bottles and flasks. In a similar vein, coffee cups are remarkably good promotional branding vehicles. Flasks tend to be on the expensive side when it comes to promotional products, but their utility makes them a potentially more impactful purchase. 

Stationery 

Custom stationery is the perfect corporate promotional item. Stationery is used every day in the office environment. If you provide potential clients with customized stationery, they will come into contact with your brand every single day of the week. Pens, laptop cases, notebooks, and just about any other piece of office stationery can be printed with your company branding. Pens are especially cheap to manufacture and can have a massive impact as they naturally disperse among clients and employees. Stationery can often act as the first point of contact a customer or client has with your company branding. 

Tote bags 

The tote bag has its roots in the 14th century as a carrying bag for farmers. It gained popularity in the 20th century as a versatile and practical accessory for carrying everyday items and has since become a fashion statement. Tote bags are extremely cheap to make, and their wide flanks provide a great deal of real estate for customized branding. Because of their low price and convenient size, tote bags are often used to promote individual campaigns by a business. A Gallery, for instance, might release a promotional tote bag to coincide with the opening of a new special exhibition.  

Tote bags can be worn by anybody: they are unisex and practical. They are perfect for a quick promotional push with maximum impact in mind. 

Pin Badges 

Pin badges are a little old school, but they can really help to spread awareness of your brand. One-inch button badges are extremely cheap to make but are large enough to convey company logos or slogans. People will obviously not wear a pin badge unless it is desirable to do so. Some companies have been very successful at creating pin badges that sport iconic logos people want to adorn themselves with. Musical artists also typically have some success with getting people to wear pin badges, especially high-quality metal stamped examples.