HCMC – Vietnam International Retailtech and Franchise Show 2022 (VIETRF 2022) opened at the Saigon Exhibition and Convention Center in District 7, HCMC, on November 3.

VIETRF is the largest and only exhibition in Vietnam on franchise and retail, organized annually by Coex Vietnam, Retail & Franchise Asia and Vinexad.

It features some 450 booths from 150 businesses and organizations of nine countries and territories, including South Korea, Singapore, Thailand, France and Switzerland.

VIETRF 2022 aims to create opportunities for businesses to access new retail and franchise technology in equipment, e-commerce services, food and beverages, health and beauty, fashion, retail and wholesale.

Famous franchise brands and consultants are attending the event, including Tour Les Jours, Dart Chocolate, Uncle Bill, Harvey Law Group, Limcharoen Hughes and Glanville.

Nguyen Phi Van, director of Retail and Franchise Asia, said that attending VIETRF, Vietnamese enterprises could grasp a better understanding of franchises and retail chains as well as promote trading activities.

Experts believe that VIETRF 2022 will bring opportunities for enterprises to recover their business activities during the economic crisis caused by the Covid-19 pandemic.